How to deal with the fierce market environment?
In addition to the ordinary door, fire door has the effect of preventing the spread of fire and the diffusion of smoke. It can prevent the spread of fire and ensure the evacuation of people. In case of fire, fire door is a protective door to protect people's life and property. This is also the real reason people compare fire doors to the gates of life. Fire doors are a special commodity. Fire protection system personage is prompted, choose and buy fire door must identify the enterprise that has fire door production qualification. Fire door production enterprises must obtain approval certificate issued by the fire control product conformity assessment center of the ministry of public security before production, sale and installation. On September 1, 2015, the general administration of quality supervision, ministry of public security, and the national committee for the supervision of the state council decided to implement compulsory product certification (" CCC certification ") for 59 fire-fighting products such as fire protection doors. Only those enterprises that have obtained the recognized certificate shall not sell, install and use the fire door products before the certificate is resumed, once the certificate has been suspended or expired.
Through the implementation of the new standard, a new license issued by the strict scrutiny, from the production, testing, acceptance, use daily management and so on each link strict control, is it possible to have to live, fire door in front of the fire, it is likely to be a real help. When it comes to the development of fire door industry, industry insiders say that in the coming period of time, the main market of fire protection door will still be the new towns, counties and prefecture-level cities. From the perspective of industry and industry development, fire door market share will be further expanded.
1, the fire door is products for the low end market, enterprise scale is generally small, in the face of consumer groups are working class and rural domestic market, so doomed fire door has a broad market space and the ability of fighting the storm, it as an emerging industry, in the first two years of financial crisis, not only do more show vitality. In a time when the situation is becoming more and more clear, both the external environment and the internal environment show signs of further expansion of the fire door market.
2, fire door unique materials and production process determines the advantage on the price, in the real estate people yaw the rigid demand for Windows and doors has slowed, the price advantage is the market advantage, believe that fire door can also bring a satisfactory answer to the consumers. At the same time, now rising prices, the downturn in the property market regulation that commercial housing turnover to reduces the decorating a budget, many developers for the fire door industry to many originally belongs to the wooden doors of the market. On the other hand, the fire door industry has developed over the years, and the process is becoming more and more mature. Enterprises are becoming more and more innovative. There are more and more differentiated products in the market; Consumers are becoming more receptive to fire doors.
3, fire door, have set up their own industry group, will promote the formation of industry standards in the industry, change the messy even vicious competition situation, as well as to consumers better.