Door window change 4 big request and 1 entry point
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For Windows and doors industry, for electric business platform and fully exploit the Windows and doors enterprises, in this case, the doors and Windows companies need to actively meet the development challenge, finally realizes the innovation and development.
At present, the building materials household electricity still have a few major problems difficult to break, one is the online conflicts of interest is difficult to resolve, the second is physical experience is still the key to product sales, the third is high logistics costs make the online shopping risk increases. So a new e-commerce model, O2O, which can break these shackles, came into being.
The "four requirements" of the O2O transformation of doors and Windows are very prominent.
O2O is a major change for traditional doors and Windows enterprises, with "four requirements" very prominent.
1, requirement with "user experience" as the core of enterprise management, product sales to complete is only the beginning, subsequent to interact with the user through the network, such as city for offline rally is more important;
2. Require the door and window enterprises to focus on their "core resource capabilities", and the most elite stores under the power line. For some general stores, they can be abandoned moderately;
3. It requires enterprises to pay attention to "network operation", to display their brands on mobile Internet and to display their products, and to digitize, digitize and network their resource capabilities.
4, require companies to pay more attention to regional experience experience, with a terminal user is only the beginning of the "sales" after purchase of products, we want to help the installation, maintenance, etc., its offline terminal experience, installation services, such as more and more important.
Traditional doors and Windows enterprises only have the spirit, work hard, and actively integrate into the o2o spring tide, can develop rapidly and not be eliminated by The Times.
The "four requirements" of the O2O transformation of doors and Windows are very prominent.
O2O is a major change for traditional doors and Windows enterprises, with "four requirements" very prominent.
1, requirement with "user experience" as the core of enterprise management, product sales to complete is only the beginning, subsequent to interact with the user through the network, such as city for offline rally is more important;
2. Require the door and window enterprises to focus on their "core resource capabilities", and the most elite stores under the power line. For some general stores, they can be abandoned moderately;
3. It requires enterprises to pay attention to "network operation", to display their brands on mobile Internet and to display their products, and to digitize, digitize and network their resource capabilities.
4, require companies to pay more attention to regional experience experience, with a terminal user is only the beginning of the "sales" after purchase of products, we want to help the installation, maintenance, etc., its offline terminal experience, installation services, such as more and more important.
Traditional doors and Windows enterprises only have the spirit, work hard, and actively integrate into the o2o spring tide, can develop rapidly and not be eliminated by The Times.